How to Get More Traffic to Your Website

You’ll also need to make sure that you’ve got some external links pointing to your website. Things like Authority Directories, your social media profiles and other easy links such as Name, Address and Phone (NAP Citations).

 

But these are all techniques that anyone can do. We all know that getting backlinks from Authority websites is vital to a good ranking. We also know that earning these types of links is hard work.

 

So is there a secret formula that virtually guarantees backlinks as well as getting loads of social mentions on , Facebook, Google+ and ?

 

But it doesn’t stop there. Great content can also increase your conversion rate. That just means that you increase the probability that someone will either buy from you or contact you via your website.

 

Of course, you need to make sure you’ve got all of the basics in place first. You know the type of thing – keywords, metatags, keyword rich URLs and anchor text, lots of content, a fast loading website, mobile ready, etc.. The basic ‘On Page’ techniques.

 

 

Please follow and like us:

Which retailers score best on email marketing?

Many online merchants view email as their most tried-and-true marketing channel, with some drawing more than half of their online sales from consumers buying products after clicking on an email.

 

Apparel flash-sale e-retailers, in particular, rely on email to drive repeat purchases from members, and many generate large amounts of website traffic this way, according to Internet Retailer’s just-released Best Email Marketers in E-Commerce report.

 

For example, 28 of the 50 merchants ranked in the report as having the most effective email marketing strategies sell apparel and eight of the 50 merchants operate flash sales sites.

 

Take Beyond the Rack, a flash-sale apparel merchant that gets more than 16% of its website traffic from email, according to data provided by website traffic measurement firm . Those visitors are the most valuable ones that come to the site, as they drive a large portion of Beyond the Rack’s overall sales.

 

Apparel merchants—especially those that run flash sale sites—do a great job of driving traffic to their sites from email, according to findings in Internet Retailer’s just-released Best Email Marketers in E-Commerce report.

 

An overview of online marketing. A simple grap...
An overview of online marketing. A simple graph that represents the major components of online marketing, including, Search Engine Marketing (SEM), Search Engine Optimization (), including RSS and Atom feeds, Affiliate Marketing, Email Marketing, Viral Networking/Blogs and Social Netowrking. (Photo credit: Wikipedia)
Please follow and like us:

Office or Home? Where Should You Run Your Business From?

Now that you’ve established the foundation of your business, it’s time to consider next steps, one of the most important being whether you should run your business from an office or from .

 

As a new business owner, choosing between getting cozy in a fresh and fancy workspace, and sticking with the comfort and convenience of your home, poses an array of questions that are worth some serious consideration. Yes, it’s a question of cost, but there’s more to it.

 

Obviously, if your day job keeps you in another office 40 hours a week, renting office space for your business probably doesn’t make sense. Starting a business while working another job to pay the bills is not uncommon – and it’s not impossible, either. But if you’re in this boat, your resources can be more effectively delegated than to an office space you won’t be able to be in a lot of the time.

 

What duties do you have? Think about both your new business and your life apart from it. Will having an office space help you stay organised as you navigate through the worlds of marketing and bookkeeping? Or do your other responsibilities make going to the office for hours at a time unrealistic? Be honest about your time and the daily tasks that consume it.

 

Congratulations! You’re a business owner, which means you should be congratulating yourself every day. Because you probably know by now that running a business takes a lot of grit.

 

 

Please follow and like us: